This article is based off of research article published by Edison. It gives helpful and insightful tips on how and why to utilize the social media market. Social media sites have over 50 million users daily. That is alot of people daily that you can connect with. Some the tips are as follows twitter is driving new and more engaged users. Its allowing businesses to connect with their audience without always selling something. However facebook is still the leading social media site for promoting brands.Facebook recieves 79% more consumers following and interactiving with brands while twitter only recieves a whopping 9%. Big difference huh? If yopu are interested in more of what this article has to offer please click the link to read the complete article.